Working together with specialised analysts, we are working to build up the capacity of the Social Media Intelligence Unit (SMIU) to collect and analyse data across Europe. The platform will provide regular briefings to civil society users, tracking disinformation and hate-speech, aiming to develop a predictive model of its spread, and enabling users to set a positive narrative in advance. Individual users and campaigners will also be able to use the data to be able to improve their own social media effectiveness and reach and use the system in their day to day work.

A4E continues connecting new actors into the co-created and inter-linked network for comprehensive action on disinformation. The goal is to bring together a range of actors from civil society, academia, governments, international organizations and the private sector, and address disinformation holistically and decisively. This network will bring together different approaches to disinformation and hate speech, from fact-checking to rebuttals, keyboard warriors, elves, positive messaging, to advocacy, through to education, life-long learning and awareness raising on media literacy and digital citizenship.


Digital intelligence work aims to provide monitoring and analysis to civil society actors in order to enable a real-time response to disinformation and help combat disinformation and hate speech with positive narratives based evidence-based information. To do this we have developed the Social Media Intelligence Unit, an online platform that monitors social media activity, including disinformation and hate speech online providing analysis and recommendation for real-time response. We enable democratic actors to be louder online to set a positive narrative countering disinformation. We are also building a network of actors working on disinformation among civil society, academia, think tanks, public and private sector actors to build up a large scale comprehensive holistic response to the issue.

  • Coordinate a wide field of actors working on disinformation with the aim to build a Europe-wide social media intelligence-gathering model, applying approaches used by intelligence services.
  • Enhance its data gathering and analytical capacities, (i.e. build up monitoring dash-board of key actors per country).
  • Develop a communications tool-kit for society groups on how to counter disinformation and hate-speech online based on the various works within the network.
  • Provide real-time analysis of the effectiveness and performance of specific communication elements and campaign content.