CAMPAIGN

CREATION

We aim to work with communicators, creators and influencers across Europe to develop campaign content, brands, and storytelling tools to activate citizens, to be shared across our networks. We strive to connect the arts, media and culture, online influencers, social enterprise, and public figures to expand our reach and connect a wide range of social actors.

Going forward A4E will focus not only on European elections, but will work to support and promote voter turnout and activation efforts in key local, regional, and national elections, as well as non-electoral civil society campaigns based on clear prioritisation and strategy for maximum impact. When we arrive at the next European Parliament elections, we will have tried and tested methods and existing infrastructure.

CREATE BETTER CONTENT, DEVELOP INFLUENCER CAMPAIGNS, ACTIVATE CITIZENS

The campaign creation pillar aims to enable the A4E network to be louder together and to develop campaign material and branding designed to address various demographics of citizens. We then aim to connect our civil society networks with society at large, actors such as media, arts and culture, academia, sports and various influencers, to be able to reach out and activate citizens.

INFLUENCERS &
CREATORS
  • Build a network of artists, creators, and designers able to develop the brand further and spread the content via various channels.
DEMOGRAPHIC
TARGETS
  • Work with researchers and pollsters to identify demographics of citizens and strategies to expand on services to civil society.
BRAND
BUILDING
  • Develop and license a variety of brands, including Vote4Friendship brand for public campaigns with and by like-minded partners, including elections at all levels.